Responsible beauty, or how recyclability is coming to the cosmetics market!

Bio products, local products, products packaged with recycled and recyclable materials, are more and more present on the supermarket shelves.

All industries are facing the questions of recyclability, eco-design and eco-friendliness. Whether in the food sector, with the rise of organic and local consumption, or in the clothing sector with the emergence of clothing made from recycled materials.

Offering products that respect the planet has become a deciding criteria for the consumer. This trend is also influencing the cosmetics sector. Since 2020, many brands have taken the step towards solid cosmetics, especially for shampoos, hair conditioners and deodorants. With consumers becoming increasingly demanding in terms of the environment, another trend has emerged: the Ecorecharge.

This consumption and packaging method has been developed for several types of products: lipstick, deodorant, perfume, make-up palette, shampoo, soap, body milk, micellar water, face cream, etc.

The company BBC CELLPACK Packaging has been an actor -in this green revolution since 2018 when they launched their CELLPouch Fruity, the first recyclable pouch packaging for the food sector. Since then, their CELLPouch range has grown constantly and now BBC CELLPACK Packaging are back on the market with a new recyclable pouch, CELLPouch Beauty!

Designed for the cosmetics market, this recyclable stand-up pouch is perfectly suited for eco-refills of soap, shampoo, hair conditioner and other cosmetic liquids. With CELLPouch Beauty, BBC CELLPACK Packaging brings responsible consumption into the bathroom. Recyclable, made from a mono material, light and practical, this Doypack cosmetic pouch will meet the expectations of consumers.

What’s more? It is also suitable for the home care sector: detergents, softeners, floor and window care products. CELLPouch Beauty is the responsible partner for home care. Various formats are available to make the pouch fit in with consumers’ daily lives.

For more detailed information on CELLPouch Beauty, the new recyclable pouch suitable for ecofills, visit the pouch page on the website of BBC CELLPACK Packaging:

https://packaging.cellpack.com/en/stand-up-pouches/

Written by Dominy Jones